Bezela Foodstore

Peter Barnes Real Estate Interview: Jess Sissons – Bezela Foodstore

Busy estate agents endure long days in the office negotiating for their clients. In order to keep the passion for service beating loud in their hearts, yummy foods are needed throughout the year – particularly so during winter. Luckily, the Peter Barnes Real Estate team are serviced by the nearby exotic Bezela Foodstore on Elgin Street. Each day Jess Sissons gets the home fires burning and delivers up an array of delicious foods such as mussels in spicy coconut broth, prosciutto, bocconcini and basil frittata and red curry chicken with green beans. Today we’re pleased to introduce the Bezela Foodstore to you with our exclusive interview with owner Jess.


What does 'Bezela' mean?
I grew up on a dairy farm and Bezela was my pet cow. Her mother died calving her, so I looked after her in those first few weeks and she became very friendly.

What kind of food do you specialize in at Bezela Foodstore, and what are your main culinary influences?
We cook a really wide range of food from all different cultures. On any given day we will have a Moroccan Tagine, Turkish Green Beans, Tunisian Beef or a New Orleans Spicy Meat Gumbo. I buy a huge range of cookbooks and around 5 or 6 magazines a month giving me lots of inspiration. And my customers are always sharing their recipes with me too, which is a great way to build a sense of community.

Have you always worked in hospitality, or have you enjoyed a previous career in another industry?
I have pretty much always worked in hospitality (with a few little breaks in the Education Department, or painting with my Dad) but always returning to food.

Can people come in and enjoy coffee and breakfast on weekends at Bezela? What's your most popular brekky?
Unfortunately we do not have any tables, but people can take away brekky. We do things like Goji berry porridge, banana bread, toasted sandwiches, muffins, fruit toast and frittata

If you could invite ANY THREE PEOPLE in the world to dine with you, who would they be, why would you choose them and what would you serve them from the Bezela Foodstore?
Hugh Fearnley-Whittingstall, Jamie Oliver and Maggie Beer because they are all so influential in the education of eating free range produce, and they’re amazing cooks. I would cook up some of our beautiful fresh meat from our friends at McIvor Pig Farm or Enviromeat beef to showcase how great some of our local producers are.

What is your favorite thing about Carlton?
Carlton is a nice place to live and work. There are lots of great places to eat and drink and lovely parks to sit and enjoy a sunny day.

What has been something wonderful and unexpected that has come from opening and operating the Bezela Foodstore?
When we opened I was not expecting the overwhelming support of the locals and the sense of community in the Carlton area, and that is what I love above anything else. We are on a first name basis with all of our regular customers and enjoy being a part of their daily routine.

How important are organic/free range produce to locals in the area? Have you noticed a changing trend?
When we first opened I was worried that it was just us who cared about free range. It took a little while for our reputation to get out there and for Bezela to become known for free range products, but we now have people coming in every day and asking for free range because they won’t eat anything else. Having worked in Carlton for nearly 10 years, the amount of poeple requesting free range has increased greatly.



Bezela Foodstore
105 Elgin Street, Carlton
http://bezelafoodstore.blogspot.com.au/


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